it's Paul Bader
Hi, I’m Paul. I help brands create digital experiences that bridge user needs with business goals.
Some of the clients:
Grundfos
Custimy
Female Invest
Make Influence
MobilePay
Hard skills:
Figma
Adobe Creative Suite
Webflow
User Research
Information Architecture
Wireframing and Prototyping
Visual Design
Interaction Design
Design Systems
Soft skills:
Time Management
Risk Management
Teamwork
Collaboration
Critical Thinking
Problem-solving
Languages:
English – Advanced
Danish – Beginner
Passion for Design: From Startups to Corporations, My Journey So Far.
I hold a Bachelor's degree in Digital Concept Development and have been working in the design industry since graduating in 2021. With expertise in design principles, user experience, and product design, I am proficient in Adobe Creative Suite, Figma, and have a basic understanding of HTML and CSS.
My passion for design, which started at a young age, has driven me to work with a diverse range of clients, including startups, small businesses, and large corporations. I have created engaging user interfaces for websites, software applications, and mobile apps, always focusing on crafting intuitive and user-centric designs that align with both user needs and business goals.
In addition to my design work, I enjoy exploring new design trends, attending conferences, and sharing insights with the design community. I'm enthusiastic about collaborating on new projects and staying connected with the latest developments in the field.
Education:
BA Digital Concept Development
University College of Northern Denmark (2021)
AP Multimedia Design & Communication
Business Academy Aarhus (2019)
Approach:
Wireframes
Wireframes are a crucial tool in the design process, providing a blueprint for the layout and functionality of a digital product. To create effective wireframes, it's important to understand the user's needs and goals, as well as the requirements and constraints of the project.
Digital Design
To create effective designs, it's important to understand the needs, goals, and behaviors of the target audience. This can be achieved through user research and testing, which can uncover insights about user preferences and pain points. Once this information is gathered, designers can create wireframes and prototypes to iterate and refine the design.
Art Direction
To develop an effective art direction, it's important to understand the brand's essence, its target audience, and the intended message. This can be achieved through research and analysis, which can uncover insights about the brand's history, values, and cultural context. Once this information is gathered, designers can create a visual strategy that defines the art direction, including elements such as color palettes, typography, imagery, and tone of voice.